Zero-Friction TasksZero-Friction Tasks
Vienna, Austria

We Build Micro-SaaS That Actually Makes Sense

We are VibeM, a Vienna-based startup that builds micro-SaaS solutions for everyday problems. Not the flashy, never-been-done-before kind. The kind that's been around forever but never quite worked the way it should.

Markus Hofinger - Founder of Zero-Friction Tasks

Markus

Founder, VibeM

Markus Hofinger - Founder of Zero-Friction Tasks

Our Philosophy

We look for those moments where people think "there has to be a better way" and build that better way. Task management. To-do lists. Getting things done. These aren't new problems. But the solutions? Often bloated, confusing, or just plain frustrating. That's where we come in.

About Markus & VibeM

Markus Höfinger is the founder and sole developer behind Zero-Friction Tasks. The studio name VibeM is the legal entity; Zero-Friction Tasks is the product. Both are based in Vienna, Austria.

Zero-Friction Tasks started in 2024 from a personal need: a small task list that worked across Windows and iPhone without an email signup. The focus is quick personal capture, optional sync and clear privacy boundaries rather than a full project-management suite.

The product is intentionally narrow in scope. There is no team feature. There is no plan to add one. The opinionated bet is that the personal task manager category is underserved precisely because every other product is trying to also serve teams. By saying no to teams, every design decision can optimize for a single user managing their own life — speed of capture, privacy of data, ubiquity of access.

Why You Can Trust the Privacy Claims

The REST API at /api/v1/docs documents endpoints and sync-code authentication. The data-protection page explains encryption support for stored task text and list names, separate metadata and reminder fields, and legacy or fallback plaintext paths. Documentation explains the model; it is not an independent security audit.

The current sync/API architecture is not universally provider-blind. The server stores sync-code routing records, and the API uses the code to derive keys server-side and process readable content in requests and responses. Protect your sync code like an access credential, and share it only with trusted devices and integrations.

Company & Contact Information

What Drives Us

Minimalism

Every feature we add, we ask: does this make things simpler or more complex? If it's the latter, it doesn't ship.

Attention to Detail

The micro-interactions. The edge cases. The things most people won't notice but everyone will feel.

Zero Friction

We measure success by how little our users have to think. One tap. One task. Done. That's the goal.

User Needs First

We don't start with technology and look for problems. We start with people and their frustrations.

AI That Actually Helps

We're not building AI wrappers that slap a chat interface on everything and call it innovation. We're integrating AI where it genuinely solves problems.

  • Smart task parsing that understands what you meant
  • Auto-categorization that learns your patterns
  • Natural language input that just works
Zero-Friction Tasks App

Why Micro-SaaS?

Big doesn't mean better. Focused does. We build single-purpose tools that do one thing exceptionally well.

Zero-Friction Tasks captures and manages your tasks. Period. No CRM bolted on. No project management "features" nobody asked for. Just tasks, done right.

"When you try to be everything to everyone, you end up being nothing to anyone."

What We're Building

Zero-Friction Tasks is our flagship product, but it won't be our last.

We're constantly looking for those everyday annoyances that deserve better solutions. The ones where people settle for "good enough" because nothing better exists. That's our sweet spot.

Zero-Friction TasksZero-Friction TasksLive

Let's Talk

Have an everyday problem that deserves a better solution? We'd love to hear about it.

info@zerofriction.app